Johanna Betz
Phone: +49 (0) 871 430 888 56
E-mail: j.betz@senator-partners.de
Industry expertise: Consumer Goods, Digital and Online Business, Financial Services
Functional competencies: Marketing & Sales
Special competence: HR process optimization
Johanna Betz has gained extensive practical experience in strategic HR management and organizational consulting through her work in leading consulting firms and international corporations. Her particular focus was on the development of HR strategies, talent development programmes and the digitalization of business processes in the financial sector. After completing her Bachelor's degree in Business Psychology, she continued her academic career with a Master's degree in Human Resources and Organizations at the London School of Economics, focusing on decision-making processes, leadership behavior and organizational dynmics.
In past working student positions, she has actively participated in the planning and implementation of HR strategies, including the support of talent management programs, the coordination of applicant management systems and the analysis and optimization of compensation models. She has also driven the development and implementation of digital HR processes to support companies in their digital transformation.
Another focus of her professional career is social media and online marketing, particularly in the financial sector. This experience is complemented by her work in a media group, where she was involved in the market launch of new products and the coordination of cross-functional projects in sales and marketing.
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