Sport is a significant and dynamic sector encompassing a wide range of activities and having a significant economic impact. The focus is not only on direct revenues from professional sports, but also on the indirect effects generated through sports tourism, equipment sales, sponsorship, and advertising. In addition to traditional sporting events and leagues, companies active in sponsorship and advertising, the entire sporting goods industry, and the entire health and fitness sector are of particular economic relevance.

The manufacture and sale of sportswear, equipment, and other items is a particularly important economic sector. Germany is home to some of the world's leading sporting goods manufacturers, operating globally and driving innovation in the industry.

Digitalization has also opened up new business opportunities in sports, including online sports platforms, esports, and apps for fitness and training. These technologies expand the reach of sports and create innovative revenue streams.

The sports sector thus creates a wide range of jobs, from professional athletes and coaches to roles in management, marketing, sales, and other support functions. We support the perfect placement of executives with our experts, who have themselves worked in the field of sports management and thus have a thorough understanding of the challenges and perspectives of the respective companies.