Sport is an important and dynamic sector that encompasses a wide range of activities and has a significant economic impact. The focus here is not only on the direct income from professional sport, but also on the indirect effects generated by sports tourism, equipment sales, sponsorship and advertising. In addition to traditional sporting events and leagues, companies involved in sponsorship and advertising, the entire sporting goods industry and the entire health and fitness sector are of particular economic relevance.

The manufacture and sale of sportswear, equipment and other items is a particularly important sector of the economy. Germany is home to some of the world's leading sporting goods manufacturers that operate globally and drive innovation in the industry.

Digitalization has also opened up new business opportunities in sport, including online sports platforms, e-sports and apps for fitness and training. These technologies extend the reach of sport and create innovative revenue streams.

The sports sector therefore creates a wide range of jobs, from professional athletes and coaches to roles in management, marketing, sales and other support functions. Our experts, who have themselves worked in the field of sports management and therefore have an excellent understanding of the challenges and perspectives of the respective companies, help us to find the right managerial staff.