Johanna Betz
Johanna Betz
Phone: +49 (0) 871 430 888 56
Email: j.betz@senator-partners.de
Industry expertise: Consumer goods,digital and online business, financial services
Functional competencies: Marketing & Sales
Specialized expertise: HR process optimization
Through her work at leading consulting firms and international corporations, Johanna Betz has gained extensive practical experience in strategic human resources management and organizational consulting. Her particular focus has been on developing HR strategies, talent development programs, and the digitalization of business processes in the financial sector. After completing her bachelor's degree in business psychology, she continued her academic career with a master's degree in human resources and organizations at the London School of Economics, focusing on decision-making processes, leadership behavior, and organizational dynamics.
In previous working student positions, she has actively participated in the planning and implementation of HR strategies, including supporting talent management programs, coordinating applicant management systems, and analyzing and optimizing compensation models. She has also driven the development and implementation of digital HR processes to support companies in their digital transformation.
Another focus of her professional career is social media and online marketing, particularly in the financial sector. This experience is complemented by her work at a media group, where her responsibilities included helping to launch new products and coordinating cross-functional projects in sales and marketing.
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