The consumer goods and durable goods sector is facing far-reaching changes. Well-informed consumers have clear expectations regarding a product’s features and availability. They know the market from their own online research and want personalised offers. Data from sales, market research, advertising campaigns and even feedback on social media must be analysed and interpreted, and fed directly into product development. Strong customer relationships and lasting brand loyalty are becoming increasingly important.

On the retail side, too, expectations regarding product quality, innovation, flexibility, marketing initiatives and attractive pricing are constantly rising. Omnichannel solutions are intended to enhance the customer experience, but they place new and far-reaching demands on the supply chain, data management and communication.

These demanding conditions greatly increase the complexity of the tasks at hand. We are looking for specialists and managers with excellent industry knowledge and the ability to find solutions to the challenges of the digital age.

At our Consumer Goods Centre of Excellence, we provide you with comprehensive support in identifying and selecting suitable candidates. We understand your industry, often drawing on our own management experience. We help you to set the right priorities within your organisation. Benefit from our network.